LAFC is teaming up with Wicket to introduce BMO Stadium Express, state-of-the-art facial authentication technology for ticketing and concessions at BMO Stadium, streamlining access and transactions for a best-in-class fan experience. This innovative partnership reinforces LAFC’s commitment to leveraging technology to enhance every aspect of game day.
LAFC fans now have the option to use their face as their ticket and payment method, eliminating the need to pull out your phone or wallet. This frictionless entry and purchasing process significantly reduces wait times, allowing fans to spend more time enjoying the match.
“At LAFC we are committed to redefining the live sports experience through advanced technology,” LAFC Chief Technology Officer Christian Lau said. “By integrating Wicket’s best-in-class facial authentication technology, we’re making it easier than ever for fans to get to their seats and enjoy the game.”
Fans can register in advance through Wicket’s secure enrollment portal or on-site at BMO Stadium and experience BMO Stadium Express at dedicated stadium entry points and concession stands. To support adoption, LAFC will launch a comprehensive educational campaign, including in-app notifications, stadium signage, and a dedicated landing page with FAQs and a walkthrough video.
"We're proud to partner with LAFC to improve ticketing and concessions with facial authentication," said Alastair Partington, CEO of Wicket. "BMO Stadium Express demonstrates how thoughtful use of technology can genuinely improve the fan experience—making it simpler, faster, and more seamless. It's been a pleasure collaborating with a club so committed to innovation."
For more information on how to register and experience Wicket’s facial authentication technology at BMO Stadium, visit www.lafc.com/stadium/express
ABOUT WICKET
Wicket (www.wicketsoft.com) is a computer vision technology company with offices in Cambridge, MA, and Doylestown, PA. Wicket develops and delivers software products that enable a sensational event experience for some of the largest sports and credentialed venues in the United States. With a portfolio of issued and pending patents, Wicket’s Facial Authentication platform includes products for facial ticketing, credentialing, access control, and payments.
